Chicago-built streetwear inspired by the stories that started it all.
APPAREL
Featured Collection
Featured Collection
Chicago isn’t just a city. It’s a mentality. A survivor’s badge. A place that teaches you to walk with your chest out even when the wind cuts straight through your bones. The Chi-Town Collection is built on that energy.
This drop takes everything iconic about the city—the grit, the pride, the trains, the skyline, the attitude—and turns it into streetwear you can actually feel. Sharp typography, cold-weather color palettes, and designs inspired by CTA stations, neighborhood culture, and the real Chicago, not the tourist version.
Every piece is made for people who know the truth:
If you can make it here, you can make it anywhere.
No gimmicks. No filters.
Just Chicago, raw and loud.
Welcome to Chi-Town. Wear it like you mean it.
Drops January 23rd
Get in Touch
We want to hear your ideas. If we’re feeling the vibe, we’ll bring your concept to life in an upcoming release.
WHAT MAKES NQ APPAREL DIFFERENT
Our clothes are built the same way the stories are — raw, fearless, and real.
Every piece is inspired by the characters, the city, and the mindset that built No Quit.
This isn’t merch. It’s part of the universe.
Short, sharp, on-brand.